{"product_id":"this-is-marketing","title":"This is Marketing","description":"\u003ch3 class=\"\" data-end=\"1754\" data-start=\"1685\"\u003e\u003cstrong data-end=\"1752\" data-start=\"1689\"\u003eThis Is Marketing: You Can?t Be Seen Until You Learn to See\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"\" data-end=\"1846\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1765\" data-start=\"1755\"\u003eAuthor\u003c\/strong\u003e: Seth Godin\u003cbr\u003e\u003cstrong data-end=\"1789\" data-start=\"1780\"\u003eGenre\u003c\/strong\u003e: Marketing \/ Business Strategy\u003cbr\u003e\u003cstrong data-end=\"1833\" data-start=\"1823\"\u003eFormat\u003c\/strong\u003e: Paperback\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"2163\" data-start=\"1848\"\u003eMarketing isn?t about hype?it?s about empathy, connection, and service.\u003cbr\u003eIn \u003cem data-end=\"1944\" data-start=\"1925\"\u003eThis Is Marketing\u003c\/em\u003e, legendary marketer \u003cstrong data-end=\"1979\" data-start=\"1965\"\u003eSeth Godin\u003c\/strong\u003e flips the script on how modern marketing works. It?s not about interrupting people with ads?it?s about solving problems, building trust, and showing up for your audience with purpose.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"2321\" data-start=\"2165\"\u003eThrough real examples and deep insights, Godin explains how to create work that matters, find your tribe, and make a difference through authentic marketing.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"2599\" data-start=\"2323\"\u003e\u003cstrong data-end=\"2346\" data-start=\"2323\"\u003eWhy You?ll Love It:\u003c\/strong\u003e\u003cbr\u003e? Human-centered approach to branding and business\u003cbr\u003e? Challenges outdated marketing tactics and mindsets\u003cbr\u003e? Clear strategies for storytelling, positioning, and long-term growth\u003cbr\u003e? Written by one of the most influential voices in modern marketing\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"2840\" data-start=\"2601\"\u003e\u003cstrong data-end=\"2634\" data-start=\"2601\"\u003ePerfect For Readers Who Love:\u003c\/strong\u003e\u003cbr\u003e? \u003cem data-end=\"2655\" data-start=\"2639\"\u003eStart with Why\u003c\/em\u003e, \u003cem data-end=\"2680\" data-start=\"2657\"\u003eBuilding a StoryBrand\u003c\/em\u003e, or \u003cem data-end=\"2697\" data-start=\"2685\"\u003esell like crazy\u003c\/em\u003e\u003cbr\u003e? Creators, coaches, and small business owners\u003cbr\u003e? Ethical marketing and brand identity work\u003cbr\u003e? Entrepreneurs who want to lead with value\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"3049\" data-start=\"2842\"\u003e\u003cstrong data-end=\"2944\" data-start=\"2842\"\u003e?People don?t buy what you do?they buy the story you tell and the change you create.? ? Seth Godin\u003c\/strong\u003e\u003cbr\u003eAdd \u003cem data-end=\"2970\" data-start=\"2951\"\u003eThis Is Marketing\u003c\/em\u003e to your cart and learn how to serve first, sell second, and succeed long term.\u003c\/p\u003e","brand":"world choice books","offers":[{"title":"Default Title","offer_id":52259141615897,"sku":"302-1-item","price":10500.0,"currency_code":"NGN","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/7737\/1673\/files\/IMG_2248_jpg.jpg?v=1776892463","url":"https:\/\/shopbellabooks.com\/products\/this-is-marketing","provider":"Bellabooks","version":"1.0","type":"link"}